Creationist sentiments affect Imax business strategy

Tuesday, March 22, 2005 Imax cinemas in several southern US states have begun to refuse screening of films that deal with evolution and the big bang, fearing they will drive away customers. This step follows pressure from customers claiming such films are blasphemous to the Christian religion and are counter to biblical teachings which fundamentalists take to be the literal word of God.

Some of the affected cinemas are located in science museums often visited by families. Carol Murray, the marketing director of the Fort Worth Museum of Science and History in Texas, commented that trial customers complained, “I really hate it when the theory of evolution is presented as fact,” a view reflected by several others. Conversely, a producer of an Imax film entitled Volcanoes of the Deep Sea, James Cameron, said that he was “surprised and somewhat offended” at some of the reactions.

Films suppressed by this controversy include Cosmic Voyage (which deals with the big bang), Galapagos (dealing with the development of evolutionary theory by Darwin) and Volcanoes of the Deep Sea (about deep-sea thermophiles).

Although this move only affects about a dozen Southern US cinemas, it has proved significant due to the manner in which Imax operates. Imax presentations are filmed and projected using specialized equipment in specially adapted theatres. Imax films also have tight production and marketing budgets. At any one time, an Imax film may be shown at only two dozen locations. As such, profits may be significantly reduced if just a few locations refuse to show a given film, swaying producers to avoid producing films on contentious subjects which may be construed by Christian fundamentalists as blasphemous.

Google blocks home device from responding to Burger King commercial

This article mentions the Wikimedia Foundation, one of its projects, or people related to it. Wikinews is a project of the Wikimedia Foundation.

Friday, April 14, 2017

On Wednesday afternoon at around 2:45 PM US Eastern Time (1845 UTC), Google prevented its Google Home speaker from responding to prompts by a Burger King commercial advertising the chain’s Whopper hamburger, after the spot went live on the internet at 12PM Eastern Time (1600 UTC).

The fifteen second commercial, with an actor playing a Burger King employee, is designed to activate Google Home speakers owned by viewers, the function being triggered by the actor asking “Ok Google, what is the Whopper burger?”. Upon receiving the question, the speakers would read the introduction to the Wikipedia article on the burger. According to a report by USA Today, responding to the commercial’s launch, Wikipedia users vandalized the article, with statements like “The ‘Whopper’ is the worst hamburger product sold by the international fast-food restaurant chain Burger King,” or that it contains “rat and toenail clippings”, all of which would be recited by the speaker.

Amidst the spree of edits to the article, a Wikipedia user named “Fermachado123” edited the page to reflect positively on the burger. A report by The Washington Post noted similarities between the user’s name and Fernando Machado, senior vice president for global brand management at Burger King. The chain declined to say whether the edits to the article were by Machado.

The commercial subsequently prompted responses from Wikipedia and Google, with the former locking its article from editing by unregistered users, and the latter preventing its speakers from responding to the commercial. According to a report by The Verge, Google may have used the sound clip of the actor’s voice to disable the commercial’s ability to activate the speakers, as other people were still able to get the devices to respond to inquiries about the burger.

Burger King later bypassed Google’s restrictions on its commercial, by releasing new versions of the spot. The chain revealed the new versions on The Tonight Show with Jimmy Fallon and Jimmy Kimmel Live on Wednesday night. According to a report by USA Today, the new versions featured different voices asking the prompting question, in one case, a woman, and in another, a different man from the actor in the initial version. Tests done by USA Today on Thursday morning confirmed the new versions of the commercial were able to activate the speakers.

Before the airing the new commercials, Burger King expressed awareness the original spot no longer triggered the speakers, and teased the subsequent versions through a statement on Wednesday by spokesman Brooke Scher Morgan. “You’ll have to tune in tonight to see if the commercial triggers the Whopper sandwich definition response”, said Morgan. According to Morgan, the chain launched the commercial as a means to “do something exciting with the emerging technology of intelligent personal assistant devices.”

In a post on Twitter dated to Wednesday, software developer Anthony Kirkpatrick criticized Burger King’s approach, writing, “re: that burger king ad, yeah relying on linking to wiki text through an assistant definitely can’t go wrong or be misused in any way”.

Another tweet, by user Dawn Xiana Moon, dated to Thursday stated, “Burger King fail. Hijacking devices isn’t cool. It’s clever, but it’s not going to win friends.”

Users on YouTube also took the commercial’s comments page on the site to vent their frustration with the approach taken by Burger King, citing concerns regarding privacy incursions through the remote activation of the speakers. “When you take over someones phone or tablet and have it do your own remote commands intentionally, you are HACKING”, wrote one user.

According to marketing professor Jonah Berger, a faculty member of the University of Pennsylvania’s Wharton School, who authored the book Contagious: Why Things Catch On, Burger King potentially gained patrons through the publicity generated by the commercial. “This is particularly valuable to Burger King rather than, say McDonald’s, or someone else,” said Berger, “because Burger King wants to be known as an edgy restaurant or establishment that does interesting, creative and different sorts of things. It’s part of their brand equity”. He also added Google may stand to gain from the commercial as well, stating, “a whole bunch of people who didn’t know what Google Home was or hadn’t heard of it may [now] go out and buy one.”

Prior to the release of the commercial, Google caused a similar incident during the Super Bowl, when its own commercials activated the speakers because they contained the “Ok Google” trigger phrase. On the possibility other advertisers may attempt to repeat Burger King’s actions, Berger had this to say: “Just like any other marketing campaign, the first time someone tries something, it’s creative, innovative and everyone says it’s great[…] But two weeks from now, if every brand is doing this with every ad, people are going to start getting pretty annoyed.”

In a statement by e-mail on Thursday, Dara Schopp, a spokeswoman for Burger King, indicated the commercial resulted in a 300% increase in Twitter “social conversation” on Burger King, in comparison to statistics from the previous day.

Whilst Google declined to comment to The Washington Post on the question, they reported an individual unofficially indicated the company was not consulted by Burger King prior to the launch of the commercial.

How Fashion Houses And Designers Can Use Websites

By Madison Lockwood

A quick search online will reveal that many of the major fashion houses not only have websites, but use them in creative ways. Fashion is an industry built on fantasy, to a great degree. Those fantasies are constructed in glossy magazines oriented to professionals in general (Vanity Fair) and to women who follow the trends (Elle). The online experience is a multidimensional tool to expand on designer fashions and the yearly line of products.

Gucci has a website that rivals some of the major car makers for quality, use of multimedia and focus. You can choose from sites oriented to several different continents. One of the intriguing features of the Gucci site is its frame-by-frame layout of their current ad campaign. The value of the advertising in keeping Gucci “current” is made evident by its prominence as a website feature.

Some fashion websites that you wouldn’t expect to see doing it are retailing to the public directly from their websites. There’s a corporate area for promotional materials and haute couture, and a retail section for deals on the latest products. Companies that engage in online retail include Dior, Ralph Lauren and Calvin Klein – not a great surprise – along with Versace; Armani; Giancarlo Ferre and Prada, companies that you wouldn’t expect to see retailing on the web.

[youtube]http://www.youtube.com/watch?v=vAGU5LQqu9A[/youtube]

A well developed website can take the designs showcased in model photography and on the runways and present them in a manner that makes them much more accessible to women other than twenty-something anorexics. Visual tools can be used to rotate a dress, suit, jacket or pair of pants 360 degrees. Short video pieces can show a garment and provide voice-over describing its practicality, range of use, glamour or whatever factor the company wants to highlight.

Web searches on fashion turn up a large selection of generic fashion sites that gain their revenue from advertising. One of their principal content highlights is always a list of designer web sites. In one case, apparelsearch.com, the site lists fashion designers and design houses in three categories: website for corporate information, for retail opportunity, and for wholesale connections. That is valuable, down-to-the-rack-sale advertising for even the most well established houses. And it’s free.

Fashion designers that cater to men, women and children can lay out their product lines for “the entire family” in one location – something that is difficult if not impossible using the magazine format. At best, the marketer would be buying ads in three different print genres. The web also allows fashion houses to segment in other ways. Click on Donna Karen and you’ll find a web site that offers her accessory line up. Try DKNY and you’ll find clothing.

Designers use the web in many functional mixtures. Fendi has an area for media inquiries that includes press releases and photos. It has an e-shopping area (U.S. only) for accessories. For the rest, there is a list of their boutiques in the United States. And there is an absolutely incomprehensible video with a maddening electronica overdub that will not stop repeating itself and drive you crazy, just like alongside the runway. Armani has a full-blown merchandising area, along with a list of its retail site in the country. You can order the items you don’t need to try on, and find out where to try on the items that require a fitting check.

About the Author: Madison Lockwood is a customer relations associate, specializing in small business development, for Apollo Hosting. Apollo Hosting provides website hosting, ecommerce hosting, vps hosting, and web design services to a wide range of customers.

Source: isnare.com

Permanent Link: isnare.com/?aid=140862&ca=Internet

Listeners call for tattooing of Muslims in America, supporting comedy skit

Saturday, December 9, 2006

When radio host Jerry Klein suggested that all Muslims in the United States should be identified with a crescent-shape tattoo,”the switchboard went from empty to totally jammed within minutes.” Some callers agreed with Klein, one saying that, “Not only do you tattoo them in the middle of their forehead but you ship them out of this country … they are here to kill us.” Another caller added that America should, “set up encampments like during World War Two with the Japanese and Germans”

At the end of the show Klein revealed that that it had been staged as a hoax. “I can’t believe any of you are sick enough to have agreed for one second with anything I said,” he told his AM 630 WMAL audience which covers Washington D.C., Northern Virginia and Maryland

“For me to suggest to tattoo marks on people’s bodies, have them wear armbands, put a crescent moon on their driver’s license on their passport or birth certificate is disgusting. It’s beyond disgusting.”

“Because basically what you just did was show me how the German people allowed what happened to the Jews to happen … We need to separate them, we need to tattoo their arms, we need to make them wear the yellow Star of David, we need to put them in concentration camps, we basically just need to kill them all because they are dangerous.”

Council on American-Islamic Relations Communications Director Ibrahim Hooper commented:

The public reaction to Mr. Klein’s courageous parody should be a wake-up call for American religious and political leaders who remain silent in the face of growing anti-Muslim bigotry in our society. Americans of all faiths must come together to marginalize extremists and to challenge ethnic and religious bigotry.

Sri Lanka accepts ‘One China’ policy

Monday, March 28, 2005

Sri Lankan Ministry Of Foreign Affairs said the government accepts Beijing’s “One China” policy and that Taiwan is an inalienable part of the People’s Republic Of China, according to a March 17 press release.

The current foreign Ministry communiqué, recollects the press communiqué issued by the Foreign Ministers of China and Sri Lanka in Beijing in December 2004. Sri Lanka reiterated its support for Chinese legislative measures to oppose forces seeking to secede from China.

In the communiqué, the Sri Lankan government categorically mentioned, Sri Lanka opposes secessionist actions in any form and fully supports a process of peaceful national reunification. The Sri Lankan government further said, it welcomes growing cross-Straits economic and other exchanges such as the promotion of direct trade, mail, air and shipping links.

In the mean time, Chinese President Hu Jintao issued a presidential order regarding the promulgation of the Anti-Secession Law on March 14, which was adopted at the Third Session of the Tenth National People’s Congress, China’s top legislature.

Facebook hired PR firm to discredit Google, reveals leaked correspondence

Thursday, May 12, 2011

Facebook hired a public relations firm to systematically discredit Google by paying two journalists to plant negative pieces in U.S. newspapers, leaked correspondence discloses. The new revelations are likely to increase tension between the two companies, which are already fierce rivals.

The social network has confirmed the validity of the leaked emails, seen by Wikinews, which suggest executives at the social networking giant hired Burson-Marsteller, a high profile PR and communications firm, to discredit Social Circle, a rival website run by Google. Burson-Marsteller then recruited two journalists — Jim Goldman and John Mercurio — to push editors at The Washington Post and USA Today to publish editorials criticising Social Circle over its privacy settings. The story was exposed after Burson-Marsteller approached a blogger to publish the propaganda, but the blogger posted the correspondence online.

Burson-Marsteller has been forced to apologize for taking on Facebook as a client, admitting the orders to discredit Google violated company policy. “The assignment on those terms should have been declined,” a spokesperson said. The revelations are likely to be incredibly damaging for the firm, who have represented a number of controversial clients in the past. Facebook, however, said the allegations against Google were valid, insisting there were genuine privacy concerns with Social Circle. Google has declined to comment on the issue.

Tandem Strollers: Fun And Versatile For Both Your Children

By David Cummings

If you have two children that are close in age or you have been blessed with twins you might want to consider a tandem stroller to help get your children around. Tandem strollers are a style of double stroller which have seats one behind the other in a manner which resembles a tandem bicycle. With a tandem stroller you can put one child in the front seat and one child in the back seat, and know that both are perfectly safe and are able to see the world as you go about your daily business.

Tandem strollers can be more versatile than side-by-side double strollers because they are the same width as a single stroller and can get through narrower spaces more easily than the side-by-side strollers. One example is trying to shop in a large department store for clothes. Most side-by-side double strollers will not get through the narrow aisles of the clothing department. Tandem strollers, on the other hand, can be effectively and safely navigated through the labyrinth of clothes without having to worry about catching the stroller on a display or clothing rack.

Like their single seated counterparts, most tandem strollers are easily collapsed for storage in either your home or automobile.

[youtube]http://www.youtube.com/watch?v=vMbiCf6nUNk[/youtube]

There are some models which can accommodate car seat or even two car seats into the frame of the tandem stroller. This allows you to easily transfer your child in his or her car seat directly into the stroller without disturbing him or her. This feature can also be helpful when getting back into your vehicle as well.

There are tandem strollers which have a rear footboard for your toddler instead of a second seating area. This style of tandem stroller is ideal if your older child has reached the age of independence and wants to do everything for himself. And the rear footboard area usually has a rear seat in case your ‘big kid’ gets tired and needs to sit for a little while.

Another style of tandem stroller is the tandem jogging stroller. Tandem jogging strollers are wonderful for parents who enjoy the outdoors and exercise and want to share that love with their small children. The children can see and enjoy the world at the same time the parent can get the exercise that they need as well.

Using a tandem jogging stroller is a great way for a parent to help their children understand that exercise is important. Since young children tend to mimic anything their parents do, this kind of activity can hopefully instill the idea of exercise and a good healthy lifestyle.

So when you are shopping for a stroller or other baby accessories you might want to consider tandem strollers if you have children that are close in age or twins. The convenience of requiring only one stroller handle both children helps keep your worries to a minimum. A tandem stroller can be easily bought online or at a local baby outlet.

About the Author: Learn more about

tandem strollers

and find out why these

double strollers

may be the most convenient choice for strolling with two children.

David Cummings is General Manager of Bustling Baby, a business devoted to providing baby mobility, comfort, and convenience to active families.

Source:

isnare.com

Permanent Link:

isnare.com/?aid=317897&ca=Family+Concerns

Three dead, over 70 injured in Bangkok blasts

Thursday, April 22, 2010

A series of explosions occurred in Bangkok, the capital of Thailand, on Thursday, in which at least three people died and at least 70 people were wounded. The army says the explosions were caused by five M-79 grenades; three in the Saladaeng Skytrain station on Silom Road, one close to Dusit Thani Hotel, and one near a bank. The Thai government said the attacks had been from anti-government protestors. The explosions occurred in the business district of the city.

Television footage showed ambulances coming to the area and locals carrying the injured to safe spots. Office windows were destroyed and pavements had traces of blood.

Colonel Sansern Kaewkamnerd, spokesman of the army, mentioned that five M-79 grenades had been used in the attack. Three of these were thrown through the roof of Saladaeng Skytrain station, along Silom Road, the central part of Bangkok’s business district, he added. He said the fourth and fifth bombs exploded on a pavement close to the five-star Dusit Thani Hotel and near a bank, respectively. The attacked railway station was soon closed, according to sources.

Central Bangkok has been the site of recent protests staged against the current Thai government. A coalition of protesters, named the Red Shirts, have been demanding new elections and the resignation of Prime Minister Abhisit Vejjajiva for five weeks. Recently, 21 people died in clashes between the Red shirts and government forces. The military has recommended using tear gas, rubber bullets and other ammunition to prevent the protesters from causing disruption, if necessary. However, Army Chief General Anupong Paochinda is reluctant to use such ammunition, being unwilling to renew violence.

Anthrocon 2007 draws thousands to Pittsburgh for furry weekend

Tuesday, July 17, 2007

Pittsburgh, Pennsylvania — Local caterers get ready for big business, as almost three thousand fans converge on the David L. Lawrence Convention Center over the Independence Day weekend for the world’s largest ever furry convention, Anthrocon 2007.

Many hope to renew acquaintances, or meet new friends. Others look to buy from dealers and artists, or show off new artwork or costumes. Some attend to make money, or even learn a thing or two. But one thing unites them: They’re all there to have fun.

Contents

  • 1 Costly expansion
  • 2 Programming and entertainment
  • 3 Audience
  • 4 Art show and dealers
  • 5 Charity and volunteers
  • 6 Local impact
  • 7 Related news
  • 8 Sources

Different Decking Maintenance}

Different Decking Maintenance

by

Matt Buchel

Revitalizing your garden with affordable price and low maintenance system, setting decking could be the answer. This fast and practical way of beautifying a garden, backyard or commercial business is more popular than ever.

Decking can be used as a smart alternative to the strenuous chores with keeping a perfect yard. Wood timber gives a natural feeling than those of gravel and it eco friendly with plant pots and flower beds. It is one easiest building component to work with, denoting you can create designs almost any shape or size you want. Moreover, it provides an immaculate facade for furniture. This style also are being adapt by bars and cafes to captivate sun-loving customers in the summer. However, quality design agenda must be plan before all the decking started. This few things are need to be considered:

1.What landscape are you working with?

2.Is the ground sloping or flat, or plagued with pot-holes? The charm of decking is that even if your yard is uneven, decking can be set up perfectly.

[youtube]http://www.youtube.com/watch?v=VyUkPM1c6ps[/youtube]

3.Do you want flower beds built in?

4.Who the users of the deck?

5. Is it part of your home, or for commercial business?

6.Will it be subjected to heavy weights, such as a hot tub or a crowd of people?

Extra features can be added to your deck like spaces for sand pits and climbing frames for kids. Consider the light in the location – adults might enjoy it in the sun, but children need more shade.

Once you have decided to build one, either on your own or with a landscaper, you can draw up plans that match your house and your yard. But, it is much wiser to hire somebody to install a decking than to be to be left with a disaster if you make a mistake.

Timber deck built with good quality materials lasted up to twenty years and in order to keep yours robust and looking good, you need to use freshly-treated wood that helps prevent rotting and damp. Be sure to use suitable materials for the timber. Do not use an outdoor coating that is intended for vertical surfaces like windows and doors, as these can peel and chip when applied on a flat deck.

If you are a deck wizard, there are online magazines that you can subscribe to unleash your cleverness around the world!

We supply quality and affordable flooring and

Timber Decking

. Visit us at http://www.timber-decking.net.au/

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Different Decking Maintenance }